Design

Design

It is often said that the best way to predict the future is to create it. But how can you discover what people might do in the future and how they might react to challenges that haven’t presented themselves yet? That is where speculative design comes in. Speculative design uses the same principles as design thinking, but it starts from some time horizon in the future. By speculating what might happen and prompting artifacts from the future to people today, you gain a better understanding of potential future reactions to changes.